Press Release
A NASCAR Track Now Has Its Own Esports Team

A NASCAR Track Now Has Its Own Esports Team

Richmond Raceway, host of the Monster Energy NASCAR Cup Series and NASCAR Xfinity Series, announced that it has formed an iRacing team to compete in the 2018 NASCAR PEAK Antifreeze Series (NPAS).

The newly formed team which which starts as CHAOS CREW is made up of six esports athletes who will compete in the 2018 NPAS season beginning on Tuesday, Feb. 20 at 9 p.m. (ET) on iRacing Live. Each driver will represent various sponsors at the races, including TOYOTA OWNERS 400, ToyotaCare 250, Federated Auto Parts 400, Go Bowling 250 (all Richmond Raceway Races), Racing Virginia, Looking 4 Larry (Creative Agency for Richmond Raceway) and its partner website HeymanHustle.com.

“Esports is a part of the racing landscape that’s about to take a giant leap forward this year. As an engagement platform, we see esports as a great way to welcome new fans, and build another strong conduit into the regional school systems to support STEM curriculums,” said Richmond Vice President Mike Waddell. “NASCAR, iRacing, and the motorsports industry overall are driving esports into the mainstream and we look forward to being on the front end of this movement.”

The new project will also be integrated into existing programmes with schools, colleges and universities: Richmond has successfully blended education and technology in the past as the track hosted 400 eighth grade students from schools in central Virginia for the inaugural STEM (science, technology, engineering and math) educational event, Speed Into Science.

Source: Press release

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