Cooperation, Marketing, Press Release
Canon U.S.A. Selected By City Of Arlington To Outfit Largest Esports Stadium In United States

Canon U.S.A. Selected By City Of Arlington To Outfit Largest Esports Stadium In United States

Canon U.S.A., Inc., a leader in digital imaging solutions, today announced that its state-of-the-art broadcast lenses will be capturing the action at Esports Stadium Arlington in Arlington, Texas—the country’s largest esports stadium. To outfit the stadium’s 4K UHD broadcast cameras, ...
Marketing, Press Release
HyperX Announces 2019 We’re All Gamers Ad Campaign Including Celebrity Influencers Post Malone, Gordon Hayward, Joel Embiid, JuJu Smith-Schuster, Pokimane, Shroud, Daigo, De’Aaron Fox and Rush

HyperX Announces 2019 We’re All Gamers Ad Campaign Including Celebrity Influencers Post Malone, Gordon Hayward, Joel Embiid, JuJu Smith-Schuster, Pokimane, Shroud, Daigo, De’Aaron Fox and Rush

HyperX, the gaming division of Kingston Technology Company, Inc. and brand leader in gaming and eSports, today announced the first HyperX We’re All Gamers ad campaign which will run across television, digital and social in 2019. The campaign features a ...
Interview, Marketing, Sponsoring
ESL One Katowice 2018 - Mercedes-Benz

Jens Thiemer, VP Marketing at Mercedes-Benz Cars: “As a Sponsor of the ESL One We Have Great Possibilities to Create Real Value for the Target Group”

Formula 1, golf, tennis… and now also esports. Since the end of last year, Mercedes-Benz is sponsoring not only traditional sports, but also a competitive video game tournament series as partner of the ESL One. Esports is clearly no longer ...