Cooperation, Press Release
Gfinity and Arup Join Forces to Design the World's Most Advanced Integrated Esports Facility

Gfinity and Arup Join Forces to Design the World’s Most Advanced Integrated Esports Facility

Gfinity plc and Ove Arup & Partners Ltd today announce a partnership to design a world-leading integrated esports facility.

The two companies will combine their skills and resources to develop a blueprint for a scalable, specialist playing, watching, training, learning and broadcast facility which will enable gamers of all levels to come together, share experiences and compete. Both companies are confident that their thought leadership and technical expertise in creating the blueprint will lead to an organisation choosing to bring the concept to life, delivering the world’s most advanced integrated esports facility.

The increased interest amongst game publishers, rights holders and sports franchises for dedicated esports facilities reflects the continued growth in gaming and the explosion of participation in both competitive gaming from the amateur level, usually through online play, through to professional esports which culminate in live event finals. The global gaming and esports communities number 1.93 billion and 368 million respectively(i). The number of people competing and watching esports is growing 17% year on year(ii).

Chris Dite, Ove Arup and Partners Ltd, said: “The latest thinking on integrated esports facilities is high on the agenda of a number of our largest clients. The focus of the project is to create facilities that exceed the expectations of the professional players, the aspirational professionals, the amateurs who want to compete in a fun, safe environment and the fans who support their teams. No one understands this audience better than Gfinity.”

Dite added: “It is not just about the arena where the stars play. It also includes the learning, fitness and nutritional centres that they need to access to maintain a healthy, balanced lifestyle. The facility will also include residential spaces where thousands of aspirational professionals can come throughout the year to learn their craft. As specialist global leaders in sports architecture and with extensive experience in the field, we look forward to working closely with Gfinity, to achieve the facility of the future.”

Garry Cook, Executive Chairman, Gfinity said: “We are delighted to be working with Arup to design the world’s most advanced integrated esports facility. The esports professional and aspiring amateur learning their craft have similar needs to their counterparts in a host of other sports. Environments that optimise their ability to play and train to their highest potential is the difference between winning and losing.”

He added: “We will draw on our experiences of owning and managing Europe’s first esports arena in London and engage with our community, which numbers tens of millions of passionate esports players and fans, to hear what they have to say. The final design will be informed from the ground up. This is another example that the esorts industry is exciting, growing, full of opportunity and is now.”

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About Gfinity

Gfinity (LON: GFIN) is a world-leading esports solutions provider. Its business to business platform, “Powered by Gfinity”, delivers managed services to game publishers, sports rights holders, commercial partners and media companies. Gfinity creates bespoke solutions, including competitions and industry leading content production, connecting its partners with the esports community in authentic and innovative ways. Partnerships include EA SPORTS, F1 Esports Series, Halo World Championship and the Forza Racing Championship. Gfinity connects directly with competitive gaming consumers through its owned competition platform, the “Gfinity Elite Series”. The Series enables competitive gamers to be part of the Gfinity community, testing themselves and developing new skills, while providing a pathway for those who aspire to a career in eSports to join a leading professional team. “Gfinity Elite Series” content is distributed through linear and digital channels and is enjoyed by tens of millions of eSports fans around the world. All Gfinity managed service solutions and owned competitions are underpinned by its proprietary technology platform delivering a level playing field for all competitors and supporting scalable multi-format leagues, ladders and knock out competitions. More information about Gfinity is available at

About Arup

Arup is the creative force at the heart of many of the world’s most prominent projects in the built environment and across industry. Working in over 140 countries Arup has more than 14,000 planners, designers, engineers and consultants delivering innovative projects across the world with creativity and passion.

(Image) Source: Press release

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